Strategic designer and creative developer. I currently work at Digital Society School (Amsterdam University of Applied Sciences) where I design tools that enable, or monitor digital transformation. I also give courses, workshops and talks on (design & information) skills, software, methods and principles.
Next to working @ DSS in Amsterdam, I run my own design practice called Studio Pana, which I founded during my studies at Design Academy Eindhoven (M&C, class of 2018).
My personal work is connected to themes like Technology (+/- Society), Global Finance, Digital Economies, Cities (of the Future) and Politics (Journalism, Discourse, Communication, Regulation).
In my studio work, I develop and design communication tools & strategies together with (and for) design research agencies, strategic consulting firms, production agencies, universities, research institutes and municipalities in the Netherlands and abroad.
👩 +💻 + 🧶| APPROACH TO WORK
I spot and utilise coexisting contradictions in society in order to design relatable and engaging visual and/or interactive experiences – to help foster involvement and commitment from various stakeholders through design.
My focus is on developing communication, dissemination and deliberation tools that can (re)configure various versions of the future, encourage decision-making and nurture growth.
For achieving this, I actively engage players at different steps in the process and create bold & inclusive narratives – that can inform as well as evoke emotions in their audiences and that are suitable and aware of the socio-cultural contexts in which they must operate.